Isaias Mercado’s The 10 F Words of Feedback
Some books are meant to be read. Others are designed to be worked through, reflected on, and revisited. The 10 F Words of Feedback , written by Isaias Mercado , belongs firmly in the second category. From the start, this project was envisioned not only as a book, but as a hands-on workbook—one that invites readers to actively engage with the concepts, challenge their thinking, and apply feedback in meaningful ways. My role in this project went beyond traditional interior book design. In addition to designing the layout, I created a system of custom icons and graphic illustrations to visually communicate the author’s key concepts. These elements work as visual anchors throughout the book, helping readers quickly recognize themes and ideas while reinforcing the learning experience. Because the book functions as a workbook, the interior design required careful attention to structure and usability. Tables, questionnaires, guided exercises, and reflective questions were thoughtfully design...
