Isaias Mercado’s The 10 F Words of Feedback


Some books are meant to be read. Others are designed to be worked through, reflected on, and revisited.

The 10 F Words of Feedback, written by Isaias Mercado, belongs firmly in the second category. From the start, this project was envisioned not only as a book, but as a hands-on workbook—one that invites readers to actively engage with the concepts, challenge their thinking, and apply feedback in meaningful ways.

My role in this project went beyond traditional interior book design. In addition to designing the layout, I created a system of custom icons and graphic illustrations to visually communicate the author’s key concepts. These elements work as visual anchors throughout the book, helping readers quickly recognize themes and ideas while reinforcing the learning experience.


Because the book functions as a workbook, the interior design required careful attention to structure and usability. Tables, questionnaires, guided exercises, and reflective questions were thoughtfully designed to feel clear, intuitive, and inviting—making it easy for readers to write, pause, and think as they move through each section. Every page was designed to support clarity, flow, and practical application.

This was truly a high-caliber collaborative project. The cover design was created by Omar Galarza, setting a strong visual tone from the first impression. Editorial work and consulting was led by Ofelia Pérez, whose expertise helped bring cohesion to the project. Together with the author, we worked as a unified team to transform complex ideas into a clear, engaging, and professional finished product.

Projects like this are a reminder that the best editorial work happens when strategy, design, and content align. When collaboration is intentional, the result is not just a book, but a tool readers can truly use.


The 10 F Words of Feedback
officially launches on February 17, 2026, and I highly recommend it to anyone interested in leadership, communication, and personal or professional growth.

The book is available on Amazon, and you can get your copy [HERE].

If you’re an author, coach, or creative professional looking to turn your ideas into a thoughtfully designed book or workbook, I’d love to collaborate.
Let’s create something purposeful, strategic, and built to make an impact.



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